Content Marketing Manager (B2B + SaaS). Fully remote / 4 days per week. Up to £55k dependent on experience
This AI-powered organisation are looking for a Content Marketing Manager who will be responsible for developing and executing a comprehensive content strategy to support their revenue and growth objectives. This Content Marketing Manager will create, distribute and optimise the performance of high-quality content across a variety of channels to support revenue and lead generation and increase brand awareness.
As Content Marketing Manager, you will be responsible for:
- Content Strategy Development: Develop and execute a comprehensive content strategy that aligns with company revenue and growth objectives.
- Content Creation: Produce high-quality content including blog posts, whitepapers, case studies, eBooks, emails, infographics, videos, webinars, and social media posts.
- Lead Generation: Create content that supports lead generation efforts and nurtures prospects through the sales funnel.
- Content Calendar Management: Plan, manage, and maintain a content calendar to ensure consistent and timely content delivery.
- SEO Optimisation: Optimise content for search engines to increase visibility and drive organic traffic
- Performance Analysis: Monitor and analyse content performance metrics to assess the effectiveness of the content strategy and make data-driven improvements.
- Content Distribution: Managing the distribution of content through various channels including company website, email campaigns, social media platforms, and third-party sites.
To be successful in this Content Marketing Manager role, you will have experience of:
- Creating and managing a successful high-quality B2B demand generation focused content “machine”
- Creating high-quality content for different audiences across multiple channels and formats including blogs, whitepapers, case studies, eBooks, emails, infographics, videos, webinars
- SEO best practices and content optimisation techniques
- Content management systems and marketing automation tools
- Analytics tools such as Google Analytics to measure content performance
- Exceptional writing and editing skills with a high attention to detail
- A results-driven, data-driven approach to how you manage and make decisions
- Great project management skills - ability to manage multiple projects and deadlines in a fast-paced environment
- Creative thinker with the ability to generate innovative ideas for content.
And here’s the benefits:
- In addition to 25 days of holiday they have a paid shutdown period between Christmas and New Year which equates to an additional 3 to 5 days, depending on where the holidays land.
- Pension contribution
- Top up your life insurance cover up to 8 times your annual salary (capped at £750,000)
- Purchase Critical Illness cover, up to 5 times your basic salary (capped at £500,000)
- Top up your pension contributions
- Join the Private Medical Scheme and add your immediate family to your private medical policy
- Join the cash plan scheme and add your partner (children are covered for free)
- Purchase a cycle or cycling equipment through the Cycle2Work Scheme
- Lease an Electric car
- Save money on your nursery fees with our Nursery Scheme
- Flexible Working across 4 days per week.
If you’re the Content Marketing Manager we’re looking for then we want to hear from you as soon as possible, get in touch quoting AP1088.